“The best aspect of this program truly is the instructors,” Ekta Singh says. “They are knowledgeable and highly experienced in their fields and bring real-life business experience to illustrate the principles they teach.”
Our idea for HeatBuddy originated from an idea Matt had as a child. On cold mornings, Matt would race to the heat register to find the quick satisfaction and comfort that only a heat vent can bring.
Months of late nights, team meetings at KMC and several hundred cups of coffee culminated in a concise yet effective 20 minute, four-slide presentation. The team shared their key findings and recommendations for Nike Men’s Running Apparel, then led a 40 minute discussion with 12 Nike executives of the Men’s Running division.
The case involved providing business solutions for Rainbow Farms, a fictitious upscale grocer facing challenges in adapting to trends in the grocery industry. These trends include the rise of meal kit services, superior technology and personalized shopping experiences.
Portland State University Graduate Business Blog 