A business’s purpose is to satisfy a market’s unmet needs and/or wants. As such, businesses are constantly being redefined in the ways that they meet market needs and wants.
We can redefine business to be about more than just profit. I am a big believer in the triple-bottom-line, and it makes long-term economic sense. We discuss this in the classroom, and I hope our work can help students be change agents in the business world.
Teaching at The School of Business allows me to impart upon students the wisdom of my mistakes, and for them to more quickly learn the skills that make people in the supply chain industry more successful. I immediately take a great interest in my students’ long term success.
Redefining business means redefining capitalism. I’m a fan of using markets to drive behavior, we just have to be so much more intentional about which behavior we wish to motivate. There’s no time left to lose on this since business is the most powerful lever in society for improving social and environmental conditions.
Daniel Wong, academic director of the supply chain management program received the annual APICS Award of Excellence on April 18, 2019 on behalf of the program and The School of Business.